The Small Print: what does it all mean?

All posters also feature small lettering at the bottom centre of the poster that promotes the date, directors, producers and stars of the movie. The film can also feature a tag line for the film which is usually written in bold lettering and the holiday it is released in (Spring, Summer, Halloween or Christmas usually) But as the film release date draws nearer the date changes to the exact date (13/09/2017 for example) Films can also features quotes, star ratings or percentages from review magazines of websites. The film poster can also features awards it has been nominated for or won, such as Academy Awards, Tribeca film festival, Cannes film festival or the Sundance film festival are among the most popular to put on a film poster. Film Posters also encourage their potential audience to stay connected with the films publicity teams, as film posters in the modern age always link their social media accounts. Some films even use their own hashtag as a modern marketing device.